Where external AI systems discover structured business reality.
MechaReg is not a brochure directory or an SEO trick. It is the discovery layer of Mecharim: the place where selected parts of a business twin are projected into a public, machine-readable registry so external AI systems can discover, compare, trust, and contact real business actors.
External AI systems need a way to answer practical questions such as who offers this service, who operates in this region, and who can be contacted directly. The open web answers those questions badly because business data is fragmented, stale, and easy to spoof.
MechaReg solves that by projecting selected grounded business data into a public trust surface that machines can read more seriously than a loose directory.
A MechaReg entry is not a dump of everything a business knows. It is a deliberate public projection of selected business identity, public Anchors, public Xenkeys, and reachable Mecha endpoints, all tied back to the same grounded model the business uses internally.
MechaReg should not be built from detached marketing claims alone. It should be built from real identity, real Anchors, and real meaning that already lives inside the business twin and MechaHub.
That continuity matters because it ties public discovery back to accountable business entities instead of letting visibility drift into easy-to-game directory copy.
MechaReg becomes useful when public meaning is selected carefully, published coherently, and then linked to live business actors.
The business first models identity, entities, and meaning inside the structured private world.
The operator chooses which Anchors, Xenkeys, and handles should become public-facing.
The platform publishes a machine-readable registry view derived from that grounded source.
External AI systems can evaluate the record and continue into direct Mecha contact when relevant.
MechaReg has no preferred placement, no sponsored rows, and no private ranking overrides. Visibility is determined by the quality of your twin — structure, specificity, evidence, recency, signatures, coherence — and nothing else. This is not a marketing claim; it is a binding policy, enforced at the code level, with public disclosure on violation.
Read the Fairness Policy for the merit signals, and read the Platform policy for the broader rule that payment adds leverage without deciding what exists in analytical reality.
A stronger public registry changes not just visibility, but the quality of visibility.